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Boring industry profitable or trap to build a vert
Boring industry profitable or trap to build a vert
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community techzeel
1 post
Jan 26, 2026
10:30 PM
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I am considering the development of a niche ERP that would be used by local HVAC and plumbing firms. It is an under-served industry that is boring. Do these niche ideas typically have too small Total Addressable Market (TAM)? Seeking some old time experience of the community techzeel founders.
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Jake Thomas
1 post
Apr 20, 2026
9:34 AM
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“Boring” industries often look like a trap from the outside, but they can be highly profitable if you build a strong vertical. I’ve seen this firsthand working with emergency plumbing companies—demand is constant, competition is fragmented, and customers value speed over price. When I helped promote localplumbingemergency, we noticed that even small improvements in response time and local SEO brought consistent leads. It’s not flashy, but that’s the advantage—fewer hype-driven competitors and more predictable revenue. If you execute well, a “boring” niche can quietly outperform trendier markets.
Last Edited by Jake Thomas on Apr 20, 2026 9:36 AM
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